I’m excited to let you all know that I am now adding videography to my services.
Not many people know this, but I have a lot of video editing experience with Adobe Premiere Pro and After Effects and its great to get back into video.
In this covid period, it has been hard to get out so I took the time to create a showreel shot in 4K. Have a look and let me know what you think.
As a photographer and designer, I have felt my industry change over the last few years. As more and more businesses are focusing online and technology is enabling more and more creativity.
YouTube has accelerated the progression of video on the web and the popularity of watching videos has become the norm. If you like it or not product reviews and box-opening videos are a thing.
On top of this, the software driving these websites is becoming more and more accessible to designers with programs like Adobe XD, Elementor, Editor X and Webflow. They are all promoting more design and less code.
In 2021, 82% of the world’s internet traffic will be video.
Running along at the same speed is the video hardware and software making all this possible.
Why now? It’s an exciting time to jump back in and the hardware is now at a point where you have total freedom to create! My Sony A7S iii gives me 4k at 60 fps and 120 frames slow-motion at 240 fps at 1080p. The autofocus eye detect is amazing. Rhino Arc ii motion slider is so easier to use and gives you perfect smooth motion. DJI RS 2 gimble gives you more control than ever. Oh yes, it’s the perfect time to jump in!
Of course, it’s not just about gear but it does open doors that would normally be more of a challenge to open. And for myself, it gives me more opportunity to offer exciting new services.
If you want to grab your customers attention in 2021 video is a great medium to do so. Video marketing can be an important part of your digital marketing, giving a face and voice to your business and providing high SEO value for your website. Whether it’s a company profile, product placement, interview or motion graphics, a lot is possible.
I’m excited to continue to open doors to new creative possibilities and thrilled to have the tools to do it.
Check out my services.